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The curriculum is based on building an awareness and understanding of the historical, technical and contemporary aspects of art with a focus on the significance of art in society. The program offers the opportunity for professional artistic development, while incorporating subjects that lead to a liberal education.
This major program prepares students for a range of professional opportunities or later graduate study in advertising, fine arts, teaching, graphic arts, communications, photography, and art history.
The program also offers an art history minor and a visual arts minor.