With the rise of social media and the evolution of the job search process, personal branding is becoming more and more important. Take the time to Google yourself and review your social media sites. What do you see? What do these sites say about you? Just as a company depicts a certain brand, so do people. What do you think of when you see the images below?
Dependable, off-road, 4-wheel drive, popular in Central Oregon
Innovator, Microsoft, i-generation, technology
Over 80% of employers, no matter the industry, are destined to search for you online when you apply for a position. What does your brand say about you? Is that what you want it to say? Does it say enough? If not, you may want to consider using the following tools to build your online presence and your personal brand.
People are getting more and more creative with their applications. In addition to graphic design programs, here are some additional tools that people are using to create innovative applications:
In addition to building your personal brand, you also want to protect the things that you don't want others to have access to. Be sure to set privacy settings on social media sites like Facebook, Twitter and Instagram if you tend to post content that is more of a personal nature and inappropriate for future employers to see.